Feasibility research is the analysis and evaluation of the practicability of a proposed project. This study is performed to determine the possible outcomes of a project, be it positive or negative, prior to investing time and money into it.

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• Help answer the question “should we proceed with the proposed project idea?”

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• To find out about the feasibility of the project within the estimated cost and profitability.

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• Allow companies to determine and organize all the details to make a business work.

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• Help identify logistical problems, and nearly all business-related problems and their solutions.

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• A tool to develop marketing strategies that can persuade customers or even investors.